10 Tier 2 Backlink Tips All Experts Recommend
Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier is the hierarchy of backlinks you create to expand your SEO campaign. Each level gives you an extra layer of protection from Google's penalties.
To make it work you'll have to put in lots of effort and time. This is because Google requires weeks to find new backlinks, and then evaluate their quality on an individual basis.
First-Tier Links
The first level of links that will lead to your piece of content should be high-quality dofollow backlinks that are from reliable websites. These links are referred as Tier 1 backlinks, and they form the basis of your link-building strategy. They give your site sufficient domain authority to rank highly on search engine result pages. For instance, if your blog post is published on HubSpot and includes a tier one link to SearchEngineLand's compilation of Link Building Statistics, then SearchEngineLand's website rankings will get an increase from the link equity passed down from HubSpot.
The second tier is more diverse and contain low-quality backlinks like spammy forums or low-value bookmark sites and directories. But the primary goal with Tier 2 is to create high-quality content that links to your first tier of links. This is because good content will enrich the article the article and won't stand out as something that is added to SEO purposes.
To build an effective tiered link building campaign, you will need to invest in the creation of quality content and utilizing tools like RankerX or GSA. However the time and effort that goes into manually performing the tiered link building process is worth it in terms of the rankings that result from having a properly structured backlink pyramid.
Second-Tier Links
Tiered link building is designed to allow users to navigate through other pages and eventually get to your website. It is crucial to choose second-tier sources of backlinks that are relevant to your website and industry for this to work. Guest blog posts are more effective than profile pages because they offer valuable content that people will want to read.
In general, you should avoid using links of tier 2 on forums or other low-quality websites. Instead, use high-quality pages like industry news or guest articles. These links will be more natural and will have a greater impact on your search engine rankings. They're also more likely to be regarded as having passed link equity by Google which could increase the value of their rank in SERPs.
If you're looking to improve your SEO ranking You should be aware that obtaining high-quality links manually is difficult. It can take months to send guest blog posts to first-tier publications, and even longer to wait for them to be published. Additionally, it may take weeks to see results of your efforts in increasing traffic to your site and conversions.
Many SEOs make use of automated tools to create second-tier backlinks. However, this approach could violate Google's Webmaster guidelines and result in an infringement.
Third-Tier Links
The number of links on this level is enormous and can be considered spammy. They are posted on social media platforms as well as user-generated content sites such as Quora. They are used to index tier 2 links but do not pass link equity on to the promoted resource. They are typically nofollow links. At this point, marketers are more concerned with quantity than quality. They make use of tools to post numerous hyperlinks on forums, in comment sections of articles, blog posts, in directories and in other similar places. This is where tiered link building is a grey area and is in violation of Google's webmaster guidelines.
Link-building campaigns, which are classified as require a significant amount of effort and time to be successful. Google can take months or tiers even days to index a backlink. It can take weeks or months to see an SEO impact. Therefore, marketers should be patient and implement an efficient content strategy.
In addition marketers should stay clear of using too many automation tools for this type of linking. These tools may violate search engine optimization rules and could result in penalties. It is best to select the links manually and publish them on relevant websites for donors instead of using automated systems such as GSA or RankerX. This will prevent search engines from penalizing your campaign for links that are not of high quality.
Fourth-Tier Links
Tiered link building remains a popular method to boost website rankings. Since Google has been making major efforts to eliminate "black-hat" SEO techniques, tiered link building methods have suffered.
They are classified as gray-hat SEO techniques and can be penalized for their use in a fraudulent manner. Tiered links are backlinks built on different tiers of an underlying pyramid of links. The primary function of these backlinks is to improve the position of a promoted resource in search engine results. The page promoted will be more prominent than the competition and receive more organic traffic.
The quality of the backlinks in this tier goes the plunge and are typically nofollow. In addition, this tier can be comprised of low-quality directories, profiles, and article networks. These links may be constructed naturally or by using strategies for automation. However, they must remain diverse in terms of domains, niches and relevance.
These backlinks, as well as being low-quality and not followable may also be a source of trouble when they're not diversified enough. This is because Google has a highly sophisticated group of hounds that are constantly on the lookout for patterns in backlink profiles as well as techniques. If they are found, not only can the link-building team be penalized but so can its clients.